What are some examples of secondary stakeholders

Stakeholders - do you know your stakeholder groups?

Imagine you are planning an investment. You want to bring a new product line onto the market and are taking it up Borrowed capital back - for example on a bank loan or a promotional loan. In the future, not only you and your employees as well as the shareholders of your company will be interested in the development of the project, but also the corresponding credit institutions and funding institutions. Banks expect interest on the invested capital and the timely repayment of the loans. Funding from public funds can also be linked to certain conditions.

If you use products from suppliers in the course of production, they too have an interest in the development of your business processes. The success or failure of your product line directly affects the sales of your company Suppliers out. And you too will have to deal with the business processes of your suppliers.

In addition, the interests and demands of the Customers to keep an eye on. They have a certain idea of ​​the price-performance ratio of your goods, expect appropriate service and, under certain circumstances, goodwill. Don't underestimate the power of the customer!

Go on the market with your new products, you will quickly get the attention of the people competitor to attract. First and foremost, this expects fair economic behavior from you. Strategic partnerships may be an option. In any case, your actions in the market will affect the actions of your competitors.

Other stakeholders can be added to the category State and society assign. You should also meet the demands of these stakeholders. State institutions require you to conduct business in accordance with the law, as well as taxes and social benefits. You are also expected to take on corporate social responsibility (CSR). This is expressed in claims that associations and lobbies, political parties, citizens' initiatives, the press and the general public make of you. Where and under what conditions are your products manufactured? Do you produce sustainably or do your business processes represent a burden for people and the environment? It is best if you have the right answer to these questions.

How you identify stakeholders who take their goals and interests seriously and serve them appropriately is the subject of the so-called stakeholder approach.